Presenter
Bob Rosenfeld
The program content will help attendees better understand six things:
•What is innovation? •What are my goals based on the Innovation Continuum? •How can I leverage the strengths of people to achieve the goals? •How does culture impact how we achieve our goals? •What type of innovation systems do we need to hit our goals? •What can I do to help lead innovation?
Key Takeaways
- 1.Effective innovation requires dedicated leadership and organizational structures, such as an Office of Innovation.
- 2.Leaders can use tools like the Innovation Strengths Preference Indicator (ISPI™) to assess their organization's innovation maturity.
- 3.Empowering teams with autonomy and resources to experiment and learn from failure is vital.
- 4.A culture of psychological safety is a prerequisite for fostering the innovative thinking required for an organization to thrive.
- 5.Individuals can take practical steps to become more effective leaders of innovation within their roles.
- 6.The ability to consistently innovate is a fundamental requirement for business survival and growth in the modern market.
The Challenge of Sustained Innovation
In today's dynamic global market, the ability to innovate is a fundamental requirement for survival and growth. Consumer expectations constantly evolve, and technological advancements open new possibilities daily. Yet, making innovation happen consistently is a significant challenge for many organizations. This session, led by 40-year innovation expert Robert “Bob” Rosenfeld, provides actionable advice for leaders tasked with driving new ideas and solutions.
Meet the Expert: Bob Rosenfeld
Bob Rosenfeld brings decades of practical experience helping countless organizations make innovation a reality. He is a distinguished figure in the field, having created Corporate America’s first Office of Innovation. His work is codified in his book, Making the Invisible Visible: The Human Principles for Sustaining Innovation. Rosenfeld is also the creator of the ISPI™ (Innovation Strengths Preference Indicator™) and serves as the Innovator in Residence Emeritus at the Center for Creative Leadership (CCL).
Strategies for Leading Innovation
This webinar explores the practical strategies leaders can implement to build and sustain a culture of innovation. The insights are designed for executives, managers, and individual contributors who aim to drive meaningful change.
Establishing an Office of Innovation
One of the core concepts discussed is the creation of a dedicated structure, like an Office of Innovation, to focus and accelerate these efforts. Rosenfeld shares his firsthand experience in establishing such an office, providing a model for other organizations to follow. This involves not just a strategic design but also securing the buy-in and resources necessary for it to be effective.
Fostering an Innovative Environment
Effective leadership is crucial for cultivating an environment where new ideas can thrive. Leaders can apply the principles from this session by:
- Assessing Innovation Maturity: Utilize tools like the ISPI™ to get a clear picture of the organization's current innovation capabilities.
- Empowering Teams: Grant teams the autonomy and resources needed to experiment, test new ideas, and learn from inevitable failures.
- Building Psychological Safety: Foster a culture where employees feel safe to propose novel ideas without fear of retribution for failure.
- Modeling Behavior: Champion innovative thinking and continuous learning from the top down to embed it throughout the entire organization.
By focusing on these key areas, leaders can overcome common barriers and build a sustainable capability for innovation that ensures long-term success.
This session outlines practical strategies for making innovation a consistent reality within organizations. Drawing on decades of experience, it provides actionable advice for leaders challenged with driving new ideas and solutions. The insights shared remain highly relevant for navigating today's rapidly changing business landscape.
What you'll learn
- Strategies for establishing and leading an Office of Innovation.
- How to cultivate an environment where innovation can thrive.
- Practical steps for individuals to become more effective innovation leaders.
- Methods for overcoming common barriers to organizational innovation.
Who this webinar is for
- Executives and senior leaders responsible for setting organizational strategy.
- Managers tasked with fostering creative and innovative teams.
- Individual contributors aiming to drive new initiatives and improvements.
- HR and Organizational Development professionals supporting cultural change.
- Anyone interested in understanding the practical aspects of leading innovation within a corporate setting.
Why it matters now
In an increasingly competitive and dynamic global market, the ability to innovate is no longer a luxury but a fundamental requirement for survival and growth. Consumer expectations constantly evolve, and technological advancements open new possibilities daily. Organizations that cannot consistently innovate risk falling behind, losing market share, and failing to attract top talent. This session offers timeless principles for building a sustainable innovation capability that remains crucial for long-term success.
How leaders can apply this
Leaders can apply the principles discussed by first assessing their organization's current innovation maturity, perhaps utilizing tools like the ISPI™ mentioned by Bob Rosenfeld. Next, they can strategically design dedicated structures, like an Office of Innovation, if appropriate for their context, to focus and accelerate innovation efforts. It's vital to empower teams with the autonomy and resources needed to experiment and learn from failures, fostering a culture of psychological safety. Emphasize continuous learning and capability building within leadership to model and champion innovative thinking throughout the entire organization.
About this session
Key takeaways
Watching this webinar gives you grounded, practical perspective on Inclusivity. Expect ideas you can use in leadership conversations, not abstract theory, drawn from Bob Rosenfeld's direct experience.
Who this is for
CHROs, HR business partners, talent leaders, executive coaches, organizational development practitioners, and senior leaders who are responsible for positive vision of the future inside their organization.
Why it matters now
Workforce expectations, hybrid work patterns, and AI-driven change keep raising the bar on culture and leadership. Sessions like this help leaders make smarter, more evidence-informed decisions about Inclusivity.
How to apply it
Use the ideas here to challenge a current assumption on your team, design a single concrete experiment in the next 30 days, and bring one finding back to your leadership group for discussion.
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