Plume, recognized as a Most Loved Workplace®, is a telecommunications innovator that invests heavily in its company culture to foster trust, accountability, and a strong sense of belonging among its global workforce. The company operates on a set of "Plumian Traits" that guide hiring, decision-making, and employee conduct across its globally distributed teams. Employees report high levels of job satisfaction and connection with colleagues, supported by structural respect, recognition, and intentional leadership that views culture as a core business strategy.

Plume is a telecommunications innovator specializing in cloud-managed Wi-Fi and subscriber experience platforms, supporting over 450 Internet Service Providers (ISPs) globally. As a Most Loved Workplace®, Plume is engaged in a continuous, company-wide investment in its culture, aiming to rebuild trust, strengthen accountability, and foster a strong sense of belonging among its global workforce. This commitment reflects a strategic approach to creating an environment where employees feel connected and valued.

What is it actually like to work at Plume?

Working at Plume is characterized by a purpose-driven environment where employees connect their daily tasks to the company's broader mission of providing reliable, secure, and personalized connectivity. The company emphasizes intentional collaboration, strong global connectivity, and a culture built on a set of guiding principles known as the "Plumian Traits." Employees consistently report high scores for their love of the workplace and their colleagues, reflecting strong trust and connection within the organization. Plume's global footprint, with teams across the US, Canada, Switzerland, Slovenia, and Poland, necessitates a "global by design" approach to collaboration, using intentional rituals and synchronous communication to bridge time zones. This setup is rooted in shared values and a genuine belief in supporting colleagues, fostering a shared culture that adapts to diverse regional contexts rather than imposing a rigid, singular model. MLW profile, CertCheck profile

How does Plume pay compare?

While specific comparative salary data for Plume is not publicly disclosed, the company's commitment to respect as a "structural, not incidental" element of its employee experience extends to compensation. This principle suggests that Plume strives to fairly compensate employees based on their exceptional skills and contributions, ensuring that individuals are developed, compensated, and heard across the global team. The focus on attracting global talent and supporting intellectual contributions also implies a competitive approach to employee remuneration programs. MLW profile

What benefits and time-off does Plume offer?

Plume demonstrates its commitment to employee well-being and growth through several key initiatives designed to support its global workforce. One notable benefit is the Patent Submission Support program, an incentive award that directly rewards employees for their intellectual contributions, helping them protect and recognize their breakthrough ideas. For its international employees, Plume offers Immigration Support, removing barriers and facilitating access to global talent. The company also maintains a high performance review completion rate of 95%, signifying a culture of accountability and trust in the value of these development conversations. Beyond these, Plume's comprehensive "PlumeStrong" initiative focuses on community impact through five pillars: Health & Wellness, Education & Equality, Efficiency & Sustainability, Science & Technology, and Security & Privacy, offering employees avenues for meaningful contribution both within and outside their direct roles. MLW profile

Culture, leadership, and DEI at Plume

Plume's culture is deeply rooted in its "Plumian Traits," a set of guiding principles actively integrated into hiring and accountability processes to shape how employees work, interact, and make decisions. These traits include "Now Standard Time" for decisive action, "Doing what's right" to emphasize ethical conduct, "Seeking truth" to encourage challenging the status quo, "Attention to detail" for exceptional quality, "Innovation" to challenge tradition, "Focus" for intentional purpose, and "Delivering on promises" for meeting commitments. This framework fosters a culture that prioritizes "killer outcomes" while maintaining respect for core values. CertCheck profile

Leadership at Plume, particularly under CEO Dan Herscovici, views culture not as a secondary concern, but as a core business strategy. Herscovici ensures that Plume builds an environment where people desire to be part of for the long term, fostering intentional leadership throughout the organization. The company actively seeks to earn employee trust through transparency and tangible actions, including redefining company values with employee input. Employee feedback plays a crucial role in shaping priorities, influencing communication across time zones, and the development of managers. Online and in-person team events are organized by local country leaders to foster community and celebrate regional cultures, promoting a shared yet authentically diverse company culture. MLW profile, Fireflies dropped

The hiring and interview process at Plume

The hiring process at Plume is designed around evaluating candidates against the "Plumian Traits," a set of core principles that guide employee conduct and decision-making. This ensures that every new hire aligns with the company's emphasis on qualities such as decisive action, ethical conduct, seeking truth, attention to detail, innovation, focus, and delivering on promises. Respect is a fundamental aspect of this process, with every Plumian being evaluated based on their exceptional skills. The integration of these traits into hiring signifies a deliberate effort to build a workforce that shares common values and contributes to a unified, purpose-driven culture. While specific details on interview stages or typical timelines are not available, the emphasis on cultural fit and exceptional skills suggests a thorough and values-based recruitment approach. MLW profile, CertCheck profile

Career growth and learning at Plume

Plume is committed to the growth and recognition of its employees, providing structural support for career advancement and learning. The company's 95% completion rate for performance reviews highlights a culture of accountability and trust in these development conversations, which are crucial for identifying growth opportunities and setting career paths. Plume also offers initiatives like the Patent Submission Support program, which not only recognizes pioneering ideas but also supports employees in protecting their intellectual property, fostering a culture of innovation and continuous learning. By actively encouraging challenges to decisions and the status quo through its "Seeking truth" Plumian Trait, Plume cultivates an environment where employees are empowered to develop new approaches and skills. Furthermore, the company's focus on attracting and supporting global talent – evident through initiatives like immigration support – facilitates a diverse range of perspectives and opportunities for cross-cultural learning. MLW profile

Risks, criticisms, and what to watch

While Plume is recognized as a Most Loved Workplace® and demonstrates a clear commitment to its culture and employees, certain aspects of its operations warrant attention. The company is actively investing in its culture to "rebuild trust" and strengthen accountability. While this proactive approach highlights a dedication to improvement, it also suggests that there may have been past challenges related to trust within the organization. The reliance on a "global by design" and distributed team model, while offering flexibility, may also present challenges related to maintaining consistent communication, addressing diverse regional needs effectively, and ensuring equitable experiences across all locations without direct oversight. Continuous employee feedback and the ongoing process of redefining company values with employee input indicate a live and evolving cultural landscape. Prospective employees should observe how these stated cultural investments translate into tangible, consistent experiences across the globe, and how effectively the company sustains its commitment to transparency and action in addressing employee concerns. MLW profile, Fireflies dropped

Most Loved Workplaces® context

Plume is part of a distinguished group of 1,800 certified companies worldwide that collectively employ 2.8 million individuals and are recognized as Most Loved Workplaces®. These organizations, on average, achieve 4× higher revenue growth compared to industry peers and boast a 48% higher employee retention rate. A key differentiator for these companies, including Plume, is their adherence to the SPARK framework: Systemic Collaboration, Positive Vision of the Future, Alignment of Values, Respect, and Kindness. At Most Loved Workplaces®, 92% of employees apply for roles when openings arise, indicating a strong internal loyalty and satisfaction.

How we researched this report

Prepared by Best Practice Institute Editorial Staff for The Workplace Report. Methodology: /methodology.